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BANGLADESH

Client: Global Retail Player

Challenge:
Navigating Rising Rates and Capacity Shortages

In 2024, rising airfreight rates and limited cargo capacity due to airlines prioritizing trans-pacific lanes created a challenging logistics landscape. One of KWE Bangladesh’s key apparel clients was impacted, facing high shipping costs and a lengthy 40-day sea freight alternative.

Solution: Strategic Sea-Air Route

KWE introduced a Sea-Air multimodal solution, transporting goods by sea from Bangladesh to Dubai, followed by air transport to Belfast. This approach reduced shipping costs by over 35%, cut transit time to 22 days compared to sea freight alone, and achieved a 28% reduction in CO₂ emissions versus an all-air route. Seamless coordination ensured a smooth and timely delivery, meeting both logistical and environmental goals.

Results: Enhanced Competitiveness and Industry Alignment

This tailored solution allowed the client to maintain competitiveness during peak season, reduce their environmental impact, and align with the fashion industry’s sustainability goals. KWE Bangladesh reinforced its role as a forward-thinking logistics provider capable of balancing cost, speed, and environmental responsibility.

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